Monday, June 30, 2008

Why Blogging Is So Important

Blogs are now becoming a must have in today’s World Wide Web. It’s a common practice to create a website then create a blog for you new site and company. So what is this blog all about? A blog is where you can post anything and everything you care to blog about: whether it is a story, article, or just a thought. So why is a blog so important?

Let me ask you a question. When you are browsing around on the web looking for something in particular and you come across a site where the home page looks outdated and it shows it was last updated in 1997 what do you say to yourself? You say to yourself, is this website still reliable? The answer is no. Your new viewer is gone in a flash. So, how can we stop this? With a blog that is. With a blog you can constantly update your website. You can sign in and in seconds you will be able to post your new article. After you create your post it automatically goes into your archives. This comes in handy if you want to leap back to a certain date or article. Your past articles will never be lost. That’s the best thing about it! Another great thing about a blog is your viewers can post a comment sharing their views and ideas. With a blog, your site is always changing and updating drawing your consumers because, your website isn’t sitting on the web waiting for a new update in 2010, it’s changing now! This shows that your company is up and running, making improvements, and is there for the people. You can link your blog to your website or can even view your blog in your website with a little coding.

So why not just have a blog and not a website? Well, there are some big draw backs if you just use a blog to represent your company. For one, if you want to have a shopping cart for your products, or have personal and contact information, you probably wouldn’t want to use your Blog to post these. You can’t add a shopping cart to your blog for one and if you want to change the layout and customize it you can’t unless you know HTML.

If you decide to download a blogging system to your computer without using an online system you will also need to know PHP and have a MySQL server.

So the best bet for you, is to have both a website and a blog. That way you can update frequently using your blog which is attached to your website while also having a secure website you can post your contact and personal information on.

Blogging will be around for a long time. So next time you are bored at home jump on your computer and start blogging. Your customers will appreciate it!

1 comment:

Anonymous said...

I have to say that wordpress is by far the best blogging platform (and simple cms) ive ever used. Most webhosts also have this as an easy install so very little knowledge of php/mysql is required!